Car owners frustrated with onboard GPS

Irritated by his car GPS? You are not alone.

More car owners are less happy with their factory-installed navigation systems in the past, according to a report today from JP Power and Associates.

A survey of drivers conducted late last year found satisfaction with their navigation systems down 13 points from the previous year. The satisfaction level was reduced in all six factors measured, but the ease of use is the biggest complaint, falling in scoring 25 points.

The other five factors were included in the study routing, navigation display screen, system speed, voice prompts, and voice activation. In general, car owners were frustrated by the complexity of the systems menus, commands voice control, and methods for entering destinations.

Turned off by their onboard systems, more people are relying on smartphones to help them on their way. In the new study, 47 percent of respondents said they had downloaded a navigation application on their phones, compared with 37 percent in 2011.

A total of 46 percent said they “definitely not” or “probably not” buy a factory installed navigation system if your smartphone could display instructions on the central screen in your car.

“The navigation system manufacturers are facing a serious problem as intelligent navigation use continues to increase and the preference of the proceeds among the owners of vehicles,” said Mike VanNieuwkuyk, executive director of global automotive at JD Power and Associates , in a statement. “Free Apps, maps up to date, and a familiar interface to enable quicker and better interaction routing, including voice recognition harder. Manufacturers have a window of opportunity to improve both the current system platforms navigation or focus on new ways to integrate smartphones “.

A couple of systems that did well in the survey were the Garmin-supplied Chrysler 300 and Dodge Charger Series and Porsche Cayenne Harman supplied.

The Garmin navigation systems scored at all factors, including ease of use. The Harman also did well in general, but is especially adept at voice activation.

JD Power “2012 U.S. Navigation Usage and Satisfaction Study” was based on the opinions of 20,704 people who recently purchased or leased a 2012 model vehicle with a navigation system factory installed. The survey was conducted in October and November.


2 thoughts on “Car owners frustrated with onboard GPS

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